women

THAT NOT-SO-FRESH FEELING

I entered the advertising industry at about the same time that women began to play a much bigger role in the field. It was long enough ago that the only way for a woman to break in was behind a typewriter (yes, we still used those) as a secretary (yes, we still called them that). I don’t ever remember men being asked about their typing speed during job interviews.

As in so many other fields, the old boys were terrified about the effect these chicks and broads would have on their profession, but looking back, I think that women may have been the best thing to happen to advertising.

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