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quotations

Quotes in white papers: how to use them and why you should

quotes in white papers

If you’ve ever wondered about the roles played by quotes in white papers, I can tell you as a professional white paper writer that quotations are a source of anxiety for many people. I’m not sure, but I think it results from (barely) surviving seventh-grade English and later learning plagiarism could get us tortured. Including … Read more

When you use quotes, it’s no longer “real”

People often put things in quotation marks to call attention to them or make them seem to be more prominent or important. But those quote marks actually have the opposite effect. When you surround a word with quote marks, it implies that you’re really not telling the truth. If your ads say a bracelet has … Read more