The new client and I were discussing the content he wanted me to produce. After discussing his general objectives and some thoughts about design, he handed me a brochure and said, “Everything you’ll need is in here.” Even a quick skim told me that it was an excellent, well-written brochure. The content was spot-on, and … Read more
Few people really understand the relationship between content in white papers and copyrights. When they develop a white paper, they often consider including good information they’ve seen published or posted elsewhere. However, that could involve breaking the law. About copyright law Which law? Copyright law. If you copy and use something that’s been created by … Read more
I was surprised to see a favorite non-profit had committed an illegal act. On the third page of a recent newsletter, they reprinted an item from Reader’s Digest. It was germane to their mission, and they kindly included a credit line. Still, they broke the law. Which law? Copyright law. Unless they formally obtained permission from … Read more
There are many misunderstandings about white papers and copyrights. When organizations develop white papers, they may want to include information they’ve seen in another publication or online. However, doing so may involve breaking the law. About copyright law Which law? Copyright law. Unless they obtained specific permission from the creators of the publication or website, … Read more